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Case Study 02
Product Catalog Generator
Built for Jaipur artisan workshops and small manufacturers who sell handcrafted goods on Amazon, Etsy, and IndiaMart.
Catalog
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The Problem
Jaipur's artisan workshops produce stunning handcrafted goods — lac bangles, blue pottery, block-printed textiles — but listing them online is a nightmare. Each product needs an English title, detailed description, specifications, SEO keywords, and proper categorization.
Most workshops either skip online listings entirely or create poor listings that don't sell. One blue pottery maker had 200+ products but only 15 listed on IndiaMart — because writing descriptions in English takes him 30 minutes per product.
What We Built
An AI-powered tool that takes a product photo and generates a complete catalog entry in seconds — using Claude's Vision API to understand the product visually.
- Visual analysis — identifies material, craftsmanship style, colours, dimensions from photos
- Multi-format output — generates structured JSON with title, description, specs, pricing suggestion, and SEO keywords
- Marketplace-ready — output formatted for Amazon, Etsy, IndiaMart requirements
- Hindi input support — artisans can add notes about the product in Hindi, which get incorporated into the English listing
Results
In pilot testing with 2 Jaipur workshops, artisans listed their full product range in a single afternoon — work that previously took weeks. The generated descriptions scored higher on marketplace SEO tools than their manually written ones.
Tech Stack
Anthropic Claude Vision
Python
FastAPI
Pillow
Jinja2
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